AI Agent revolution: What It means for Marketing Teams
We are about to witness a paradigm shift in how the marketing team works. And it isn’t the…
How AI changes B2B Performance marketing
Five years ago, B2B performance marketing was about manual optimization at scale. You’dcheck campaigns every morning, adjust bids,…
How OpenAI Can Help Marketers
Most marketers are using ChatGPT wrong.They’re treating it like a better search engine, another Google that saves them…
Glitch vs Competitors: Navigating the B2B Advertising Tech Landscape
The B2B Advertising Problem B2B advertising is fundamentally different from B2C: Yet many advertising platforms and tools are…
How Glitch Increased Conversions by 78% While Reducing Cost per Acquisition
Over the past six months, we’ve been quietly running a rigorous comparison across thousands of Google Search campaigns…
The Year in Search
Digital has won. Digital Ad spend is now 1.25 trillion dollars, with the split following an intense power…
The Next Frontier: Autonomous Campaign Management in 2026
Most marketers still execute their campaigns the same way they did five years ago. Someone builds the campaign,…
Increasing Google Ads Conversions Using AI Negative Keyword Detection
Building High Performing Google Ads Campaigns There are three parts to building high performing Google Ads campaigns: In…
Google’s Pomelli Shows Promise, but Glitch Ads Brings You Further
Glitch’s Product Innovation Lead Steven Scully shares his views on Google’s Pomelli and how it compares to the…